I designed a die-cut label for a craft beverage brand called Brewcrafters, working within a three-color limit and incorporating a provided logo. After researching craft beverage packaging, I sketched several ideas and refined the strongest concept digitally.
The final label uses a light, clean palette with white and soft tones to reflect a crisp and refreshing feel. I added gold swirls and decorative elements to give it a more premium and polished look while keeping the design minimal and not too overwhelming. One of the challenges I had was creating visual interest with limited colors, which led me to focus on contrast and detail. I also improved my Illustrator skills while working through the more intricate shapes, especially with the swirls.
